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The Relevant Company

The First Customer Was Never About the Sale

The First Customer Was Never About the Sale

Founders have always known that getting the first customer requires uncomfortable, unscalable manual work. AI now lets you skip that work, and many founders are. The problem is that the discomfort was never the obstacle; it was the education.

Internships after a $500 million exit?

Internships after a $500 million exit?

Julia Hartz sold Eventbrite for $500 million and is now eyeing internships. When you have nothing left to prove, curiosity is the only honest answer to what comes next.

Steve Blank: How to Build a Great Company, Step by Step | 8.14.12

Steve Blank explains that startups are not smaller versions of large companies but are temporary organizations designed to “search” for a repeatable business model rather than execute a pre-determined plan. He emphasizes the “Customer Development” methodology, urging founders to “get out of the building” to transform their initial faith-based hypotheses into facts through direct interaction and listening to potential customers.